A man explains to Sideways Marketing how he discovered his new quest....
Swerving From Reliable
Louis Sideways tries to pitch breaking up the routine in surprising ways....
The Catastrophe of No News (Sitcom Advice)
Note from Those Stories: This story was written before whatever news is currently happening. I stopped following the news altogether. I think it’s helped my mental health. My girlfriend thinks something bad could happen if I don’t keep up with the news. Well, gang, what’s the worst that could happen? —Lost, Season 6 Jay:...
Music Teachers for Toyotathon Conclusion
Evaluation of Toyota’s use of Music Teachers for Toyotathon ads as recommended by Sideways Marketing...
The Catch of the Free Cookie
Sideways Marketing helps a store owner think through giving away cookies....
Raising a College Football Coach
A couple visits Sideways Marketing to learn how to turn their unborn son into a college football coach....
Scare People with Funny
Mal and Cal look to Sideways Marketing to get their comedy podcast to the masses...
Make Ray Less Informed
Ray has a hard time keeping up with his friends. Unfortunately, he turned to Sideways Marketing....
Angry Customer Activation: The Sorry Squad
Sideways Marketing takes the worst customer complaints and turns them into the best customer interactions....