Our brain makes the connection between stories and questions. In conversation, stories become the result of a question. Sometimes people ask us, ‘have you ever been in a similar situation?’ Then, our brain searches for any relevant story. More often, it’s our brain that asks the question. As our friend tells us a story,...
How we score creativity is weighted in reality ...
It can be scary to send your work off into the world—this is true for all stories. When you’re updating your company’s messaging or sending out an Instagram post, there is apprehension about what will happen on the other side of the chasm. What will people think? Stories take on a life of their...
I'm not here to name call ...
No matter what you’re creating, when an audience is involved, you are the host. When someone visits you for a story, they are now your guest. Likewise, when you write an article, you need to think of yourself as the host, presenting your subject to an audience. The Emily Post Institute, the source for...
A second look at the places we perform ...
There are three elements that I focus on when helping someone change the story they're telling. These elements are the product, the audience and the delivery....
A second look at old news ...
Two enduring movie characters from the 1980s embody the idea of being a cool teen. However, it is impossible to argue that either of their movies is about them because they both end in the same place they were at the start of their stories. Marty McFly is a vest-wearing teenager who also happens...
A second look at social media influencers. ...